2023 Toyota Prius Prime recalls & complaints
Source: NHTSA, updated daily. Last checked 2026-10-19. Recalls apply to specific VINs — run your VIN to confirm.
4 safety recalls, most serious first
1. Electrical system
What's wrong, in plain English: Wiring, modules, batteries. Short circuits can cause stalls or fires. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
What could happen: A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.
The fix: Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.
What to do
- Check whether your car is affected: enter your 17-digit VIN at nhtsa.gov/recalls. A recall covers specific VINs, not every 2023 PRIUS PRIME.
- Book a repair at any authorized Toyota dealer. Quote NHTSA campaign 24V274000 (manufacturer code 24TB06 and 24TA06).
- The repair is free. By US law, safety recall repairs cost the owner nothing, no matter the car's age or mileage.
- Manufacturer hotline: 1-800-331-4331.
- Buying this car used? Ask the seller for proof the recall was completed, or run the VIN yourself before paying.
Official wording from NHTSA
Component: ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Consequence: A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.
Remedy: Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.
Notes: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.nhtsa.gov.
2. Equipment
What's wrong, in plain English: A part or accessory supplied with the vehicle. Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessor…
What could happen: A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.
The fix: GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
What to do
- Check whether your car is affected: enter your 17-digit VIN at nhtsa.gov/recalls. A recall covers specific VINs, not every 2023 PRIUS PRIME.
- Book a repair at any authorized Toyota dealer. Quote NHTSA campaign 24V548000 (manufacturer code 24R2).
- The repair is free. By US law, safety recall repairs cost the owner nothing, no matter the car's age or mileage.
- Manufacturer hotline: 1-800-444-1074.
- Buying this car used? Ask the seller for proof the recall was completed, or run the VIN yourself before paying.
Official wording from NHTSA
Component: EQUIPMENT:OTHER:LABELS
Summary: Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."
Consequence: A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.
Remedy: GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
Notes: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.nhtsa.gov.
3. Backup camera
What's wrong, in plain English: The rear camera may not show an image when reversing. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
What could happen: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.
The fix: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
What to do
- Check whether your car is affected: enter your 17-digit VIN at nhtsa.gov/recalls. A recall covers specific VINs, not every 2023 PRIUS PRIME.
- Book a repair at any authorized Toyota dealer. Quote NHTSA campaign 25V744000 (manufacturer code 25TB13 and 25LB06).
- The repair is free. By US law, safety recall repairs cost the owner nothing, no matter the car's age or mileage.
- Manufacturer hotline: 1-800-331-4331.
- Buying this car used? Ask the seller for proof the recall was completed, or run the VIN yourself before paying.
Official wording from NHTSA
Component: BACK OVER PREVENTION:DISPLAY FUNCTION
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Consequence: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.
Remedy: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
Notes:
4. Electrical system
What's wrong, in plain English: Wiring, modules, batteries. Short circuits can cause stalls or fires. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
What could happen: A door that unexpectedly opens while the vehicle is moving increases the risk of injury.
The fix: Dealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the pr…
What to do
- Check whether your car is affected: enter your 17-digit VIN at nhtsa.gov/recalls. A recall covers specific VINs, not every 2023 PRIUS PRIME.
- Book a repair at any authorized Toyota dealer. Quote NHTSA campaign 26V049000 (manufacturer code 26TB03 and 26TA03).
- The repair is free. By US law, safety recall repairs cost the owner nothing, no matter the car's age or mileage.
- Manufacturer hotline: 1-800-331-4331.
- Buying this car used? Ask the seller for proof the recall was completed, or run the VIN yourself before paying.
Official wording from NHTSA
Component: ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Consequence: A door that unexpectedly opens while the vehicle is moving increases the risk of injury.
Remedy: Dealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.
Notes:
Useful for owners
- OBD2 code reader — see what the car's computer is reporting
- Portable jump starter
- 2023 Toyota Prius Prime owner's manual
Owner complaints filed with NHTSA
Most complained-about parts: Electrical system (3), Transmission / drivetrain (2), Suspension (1), Latches / locks (1), Lights (1).
Complaints are unverified reports from owners. A pattern (many complaints about the same part) matters more than any single one.
Read recent complaints (6)
09/23/2026 · Suspension
The 2023 Toyota Prius Prime features fixed, non-adjustable rear suspension geometry. My vehicle arrived from the factory with the Right Rear Camber out of specification (-2.2°, max spec limit is -2.0°). Because the rear camber is non-adjustable and cannot be corrected, it caused rapid, unseen inner tread wear down to the steel cords by 20,000 miles, creatin…
08/19/2026 · Transmission / drivetrain
The vehicle exhibits an unaddressed factory programming defect where the Plug-In Charge Control ECU fails to enter sleep mode while plugged in or resting. This causes continuous, heavy parasitic drain on the 12V auxiliary battery, causing chronic low-voltage state across critical systems. The 12V auxiliary network supplies power to the primary control units…
07/15/2026 · Transmission / drivetrain
My 2023 Prius Prime cannot be charged normally in hot weather without triggering a thermal-protection fault on its high-voltage charging system. Avondale Toyota diagnosed it in writing: "CODE P1CE996 CHARGER COOLING FAN REVOLUTION SENSOR COMPONENT INTERNAL FAILURE. THE ELECTRIC CHARGER ASSEMBLY HAS A INTERNAL OPEN CIRCUIT CAUSING IT TO BE INOP. RECOMMEND RE…
02/23/2026 · Electrical system
There is an unexplained loss of 12V power from the 12V battery, and the car will not start. This was reported to the local Toyota dealership on 12/5/25. The car had to be jumped in order to drive it to the dealership/service department. They said the 12V battery was fully charged when they inspected it and there was no parasitic drain on the the battery. Th…
01/30/2025 · Latches / locks
The contact owns a 2023 Toyota Prius Prime. The contact stated that upon approaching the vehicle after it had been parked and turned off in the garage, the contact noticed that the hatch door was opened. The contact stated that upon pressing the power button on the hatch and the hatch door power button inside the cabin to close the hatch door, the hatch doo…
10/03/2024 · Lights
The contact owns a 2023 Toyota Prius Prime. The contact stated while driving 40 MPH with the headlights activated, the low-beam headlights were not providing adequate illumination to light the sides of the roadway properly. The contact stated that shadows were projected to the side of the road from the headlights. The contact had taken the vehicle to a deal…